His Tiny Habits method states that a new behavior happens when three elements come together: motivation, ability and a prompt. Psychologist BJ Fogg is the founder and director of the Behavior Design Lab at Stanford University - he’s coached over 40,000 people in his behavior change methods and influenced countless more. Celebrating is a great way to reinforce small changes - and pave the way for big successes. Sometimes, all you need is a shot of positive feeling and emotion, a dose of celebration. Krystal Quiles It doesn’t take 21 days to wire in a habit, says psychologist BJ Fogg.
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